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The Collective Kefir Range - Packaging Redesign
Claire Vickers
Designer & Creative Consultant
The Collective - Brand partnership promotion in collaboration with Micro Scooters
Campaign design for an on pack promotion for The Collective in partnership with Micro Scooters. Kids could enter a competition to win a scoot-athlon event for their school along with Micro Scooter prizes and the chance to meet the Brownlee brothers.
This brief included designing a micro-site to support the campaign, working out the look of the pages and user journey to provide to an agency to code. As part of this I created some animated buttons featuring The Collective's 'Active Alfie' taking part in spots events.
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